Brook Preloader


3D ANIMATION CONCEPT / SCRIPT MOTION DESIGN

ALPHA TV | Seasonal ID's

We’re excited to share a complete montage of the seasonal IDs we created for Alpha TV!
This project involved designing and animating four distinct IDs—Christmas, Easter, and two for the summer—each reflecting a balance of fun and professionalism in line with Alpha TV’s established brand.

COMPOSITIONS

In the animation, we employed smooth match cuts and meticulously crafted keyframes, adhering to core animation principles to ensure each ID delivers its message effectively in just 5 seconds.

The result? A set of seasonal IDs that capture both the playful and serious aspects of Alpha TV, all while maintaining a cohesive look.
Explore the full set of our seasonal animations and see how we brought each season to life with a touch of creativity and precision.

XMAS KEY VISUAL

The Christmas ID brings festive cheer to life with a vibrant mix of tree balls, ribbons, and fireworks. The design captures the holiday spirit with bold colors and dynamic animations, creating a warm and inviting atmosphere that perfectly complements Alpha TV’s holiday programming.

EASTER KEY VISUAL

Our Easter ID features playful animations centered around Easter eggs. The design incorporates fresh, spring colors and whimsical elements, delivering a fun and lively visual experience that aligns with the season’s spirit while maintaining Alpha TV’s professional tone.

SUMMER POOL KEY VISUAL

The Summer ID Pool is a lively and engaging animation featuring summer props jumping into a pool. The design captures the essence of summer with vibrant, dynamic visuals that evoke a sense of fun and relaxation, aligning perfectly with the seasonal theme.

SUMMER WATERSLIDES KEY VISUAL

For the Summer ID Waterslides, we animated summer balls sliding down waterslides in a burst of color and movement. This ID captures the excitement of summer with playful and energetic visuals, making it a standout piece in our seasonal series for Alpha TV.

STYLE EXPLORATION

In this project, we aimed to harmonize seasonal cheer with Alpha TV’s sophisticated branding. We chose clean, white backgrounds to maintain a serious tone, while incorporating vibrant colors from the channel’s identity to bring each season to life. The design features simple, minimalistic forms and balanced compositions, ensuring that each ID is visually striking yet consistent with the channel’s overall aesthetic.

Credits

Production
Mellow Studio

Client
Alpha TV

Creative Direction
Constantinos Kilaris
Giannis Andritsopoulos

Art Direction \ Design
Ioanna Glykou

3D Designs
Angeliki Hristoff
Giannis Andritsopoulos
Constantinos Kilaris

2D Animation
Peter Hagis
Constantinos Kilaris
Anthi Vergini

Sound Design
Giannis Andritsopoulos